Great sales. No cash?
One hidden constraint is trapping cash inside your ecommerce business.
Find it in 30 days. Fix it in one move.
Only one founder per month
In 30 days, we find the one thing is trapping your cash and it’s almost never what founders think it is.
You’ll see exactly what it’s costing you and leave with a clear plan to fix it.
If we don’t uncover $50K+ in cash , the audit is free.
Why Most Ecommerce businesses stay stuck
Most ecommerce founders walk in convinced the problem is inventory.
Sometimes it is.
More often, cash is getting trapped somewhere upstream:
- pricing
- ad efficiency
- shipping costs
- discounting
- product mix
- customer acquisition
- inventory velocity
- channel strategy
The numbers usually show symptoms.
Not the actual cause.
One hidden constraint is often doing most of the damage.
Fix that one constraint and cash starts compounding again.
This is exactly what a fractional CFO for ecommerce businesses is meant to uncover.
What the Audit Actually Uncovers:

Identifies where cash is getting stuck in your e-commerce business.

Finds the one hidden constraint putting the most pressure on cash and profitability.

Shows you the cash impact in dollars, before you spend another dollar scaling.
This audit is designed for ecommerce businesses with strong sales but cash that still feels tight.
Typically:
- Shopify brands
- doing $2M–$15M+ in annual revenue
- with healthy demand
- but cash that never seems to stay in the business
If that sounds familiar, these ecommerce CFO services are likely a strong fit.
Most 7-figure Shopify brands have $50K–$200K cash trapped in their business.
This audit shows exactly where cash is being trapped, how to free it, and how much cash could before you make major decisions.
Investment: $5,000
Guarantee: If we do not uncover at least $50K+ in recoverable cash, the audit is free.
Many founders use this audit as the first step before moving into ongoing fractional CFO services.
The goal is simple: help you see how the strategy works before either side commits to a deeper engagement.
1. Founder Deep-Dive call
A 60 minute call to understand:
This ensures the solution supports where you want to go, not just better numbers.
2. Custom Budget
A real operating budget built from your actual data.
You'll see:
You keep this whether you continue or not.
3. Cash constraint Analysis
We identify:
Fix this, and the rest gets easier.
Note: Most founders walk in convinced it’s inventory. Rarely is it. More often, the constraint lives in pricing, positioning, channel mix, or brand identity. The numbers simply reflect the deeper problem. We find it either way
4. Action Plan + Cash Impact
You get:
Exactly what to do next and why it works.
5. Cash Flow Forecast
You will understand:
No guessing. No overwhelm. Just clarity.
6. CFO Walkthrough Call
A final 60-minute call walking through:
You leave knowing exactly what to do next, with the option to have us help implement it.
Strategic fractional CFO services for ecommerce businesses doing $2M–$15M in annual revenue.
“Real Founders. Real Money Found.”
These are just two examples of what the "show Me the Money Audit" uncovers
Inventory Overhaul → Profit Surge

Ad Spend Audit → $84K Wasted Spend Found

The average founder leaks $50K-$200K annually without knowing it. The audit finds it.
You Were Never Meant to Run an Ecommerce Business Alone
You built something real. The fact that cash is not reflecting that is usually not a sales problem or a hustle problem.
It is a structural problem.
And structural problems are fixable.
This is exactly what fractional CFO services for ecommerce businesses are designed to uncover:
This Ecommerce company started with debt, from starting the company, and were experiencing very fast growth. They didn’t know the best steps to capture the opportunity. 6 months later they erased all start up debt, fixed their dead stock problem, took their gross profit margin from 61% to 80% allowing them to hire a COO, give to charity, afford paid ads, and enjoy steady income stream.

Stacy

Andrew
This eCommerce founder had strong demand, but cash flow was tight and the business felt heavy to run each month. Despite good sales, growth felt stuck and exhausting. We realigned the business around what she actually enjoyed and what truly drove profit. Within 12 months, she experienced 4X growth with a business that finally felt sustainable.
